IMPACT FOR PEOPLE
& PLANET
What We Do
Fearless strategy, genuine collaboration, and stories that drive real impact—helping organizations to amplify their environmental, social, and economic strengths and turn bold visions into lasting change.
Strategic Planning
A clear roadmap for durable impact, grounded in your organization’s goals, challenges, and vision. Align priorities, clarify direction, and build a cohesive strategy designed to endure.
Stakeholder Engagement
Real progress begins with connection. From intimate strategy sessions and workshops to summits and conferences, bring key voices together, encourage cross-pollination, and build the momentum your mission needs.
Storytelling
Ideas without stories rarely travel far. Transform complex data and difficult topics into compelling media—websites, op-eds, funding materials, pitch decks, films, and more—that reaches the right audiences and ignites action.
It’s time to figure out what resonates and drum up something new.
Expertise
THE ART
Stories are an art—they’re the spark that ignites ideas into movements.
In a world flooded with noise and fleeting messages, masterful storytelling slices through the chaos, forging deep emotional connections that don’t just capture attention but inspire lasting action.
We craft narratives that resonate on a human level, distilling complex data and ideas into vivid, relatable messaging that transforms audiences into advocates, turning your vision into a force for change.
Clients
Meet the Founder
Kristina Lapinski is a strategist, producer, and founder of Heyday Collective. With more than 15 years leading strategy and communications across environmental and social impact, her work sits at the intersection of storytelling, policy, and systems change.
Kristina has shaped and delivered grassroots advocacy initiatives, national communications campaigns featuring governors and members of Congress, high-profile events for Google, Microsoft, and the Met, and production projects for Warner Bros. and MSNBC. Through strategy, collaboration, and creative production, Heyday helps ambitious organizations shift understanding, build momentum, and move complex ideas into action.
Let’s Link Up
Do you live in the Bay Area? Let’s grab coffee. Do you live somewhere else? Let’s Zoom.